Blue Ivy Brings the It-Girl Bag of 2026 to the Super Bowl

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Blue Ivy Carter landed at Super Bowl LX in Levi’s Stadium in California, and for the second year in a row, she used the field as a runway. Stepping onto the pitch ahead of the big game, the 13-year-old wore the ultimate athletic-wear-meets-fashion-forward ensemble, which included one of the most fashionable accessories of the last decade.

Blue donned a black-and-white Off-White c/o Virgil Abloh letterman jacket and a casual white Jaded London shirt to the Seahawks-Patriots game. She finished her appearance with rolled-down denim, a pearl wallet chain, shield sunglasses, and Timberland boots. The fashionable Balenciaga Neo Cagole City tote in denim was arguably the nicest element of her appearance, and why not? The bright blue colour was perfect and kept the Y2K emotions continuing. And it’s a cross between two of the most popular bags in fashion right now, with celebs like Lily Collins, Bella Hadid, Amelia Grey, Rachel Sennott, The Boyz member Juyeon, and others carrying the City bag and North West carrying the Cagole.

SANTA CLARA, CALIFORNIA – FEBRUARY 08: Jay-Z and daughter Blue Ivy Carter prior to the start of Super Bowl LX between the Seattle Seahawks and the New England Patriots at Levi’s Stadium on February 08, 2026 in Santa Clara, California. (Photo by Kevin C. Cox/Getty Images)Kevin C. Cox/Getty Images
SANTA CLARA, CALIFORNIA – FEBRUARY 08: Blue Ivy Carter reacts on the sidelines prior to the start of Super Bowl LX between the Seattle Seahawks and the New England Patriots at Levi’s Stadium on February 08, 2026 in Santa Clara, California. (Photo by Kevin C. Cox/Getty Images)Kevin C. Cox/Getty Images

This would not be the first time Blue has shone at a sporting event. Last year, she wore the cargo pant trend with a cropped leather jacket and a leopard pattern by emerging designer Ashley Ciriaco.

It’s not the first time she’s dragged a polarising Y2K fad back into the spotlight. At a recent basketball game, she dressed in a Balenciaga moto jacket, a Mercedes Benz logo top, and wide denim cargo jeans. However, it was her black and red Isabel Marant trainer wedges, which her mother Beyoncé had previously worn, that got the internet buzzing.

So, if you’re looking for some Y2K clothing inspiration or the perfect ensemble to go watch a sports game, Blue Ivy Carter has you covered. As the budding style star expands her portfolio, we’ll undoubtedly be taking notes.

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