For the 1st time ever, L’Oréal Paris introduces an ultra intense eye shadow that lasts from day until dawn—a full 24 hours. This revolutionary formula fuses the ease of a powder with the velvety caress of a cream to create a unique hybrid that glides on effortlessly. And with its unique technology, your eyes are enhanced with pure, magnified pigment.

Make a lasting impression without batting an eye.

-Intense, maximized color
-Luxurious powder-cream texture
-24-hour long-lasting hold
-Waterproof, crease resistant, fade resistant