Introducing “They’re Real! Magnet” mascara, an innovation designed for extreme lash length and lift that lasts up to 36 hours. With its magnetically charged Extender Brush and Magnetic Mineral Enriched Formula, lashes are drawn out to extraordinary lengths, appearing up to 40% longer* than bare lashes. The custom ZigZag bristles fan out, separate, and define each lash for maximum impact.

After 1 week:
93% of users reported extremely lengthened lashes
95% noticed significant lift and length
93% experienced both fullness and length

“They’re Real! Magnet” mascara: your new secret to magnetically captivating lashes.

Instrumental test on 21 women.Self-evaluation by 110 women